New and used motorbike dealership based in Oxfordshire.
The business is a leading KTM and Triumph dealer as well as offering a broad range of used bikes, accessories, and servicing. Founded in 1997, the transaction allowed the founder to retire and Merino has put in place a plan for growth.
ACQUIRED:
May 2023
TURNOVER:
£13 M
WEBSITE:
Top Brands
Premier Bikes is partnered with KTM and Triumph, Two of the leading and most ambitious brands in the sector. It has very strong partnerships with both brands and has won several awards. It offers new and used bikes alongside a wide range of accessories.
Oxfordshire Based
The showroom is based near Abingdon, Oxfordshire and has space for over 400 bikes along with a 40 seater cafe. It has a strong reputation in the area with customers traveling significant distance to see their range of products.
Strong Team
The business has a knowledgeable and experienced team of over 20 staff. They are experts and enthusiasts in what they do and have excellent customer service scores.
